Which Comes First, Quantitative or Qualitative Research?
This is a question we have been asked countless times. When conducting mixed method research, more often, qualitative research comes...
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Uncover Insights. Drive Results.
Be a Visionary
Market Research
Provides The Answer
Unmuted Consumer Insights (Unmuted) specializes in custom quantitative and qualitative consumer research studies to help companies better understand the end-consumer to guide decisions and drive success. Whether testing new products or tracking your brand, our global research expertise empowers leaders to make data-driven decisions with confidence.
No More Guessing
Our research provides The ANSWERS you need to lead with confidence.
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Drive innovation.
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Test concepts, products or ad campaigns to ensure they connect with your customers.
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Conduct product usability studies to measure intuitiveness and user satisfaction.
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Understand the drivers of customer retention.
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Measure the strength of your brand and track it over time.
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Research pays off! 60% of our business is from REPEAT customers.
What Our Clients Say About Unmuted
Discover first hand what our valued clients have to say about their experiences with us. Read their testimonials to learn why they trust and appreciate our services.
Senior Manager,
Consumer Insights
Fortune 500 Company
Bridget is a consummate professional and always does a more-than- thorough, above-and-beyond job for every project she's ever done for us. She has an excellent attention to detail and brings curiosity and enthusiasm to the work to elevate it beyond the original intention
President & CEO
Market Research Firm
I have worked with Bridget over 8 years. It's refreshing to work with someone who is passionate about what they do. Bridget strives for excellence. She is thorough and pays close attention to detail. I would highly recommend Unmuted Consumer Insights.
President
Market Consulting Firm
I have had the pleasure of working with Bridget Millar at Unmuted Consumer Insights for 7 years. She has provided focused, and directly actionable consumer research insights that have driven effective sales and marketing campaigns. I highly recommend her and her team at Unmuted Consumer Insights.
City Manager
City in Michigan
“Unmuted was absolutely a necessity in our market analysis. We were provided a clear and accurate report with sound data and a clear path.”
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